Do alcohol industry-funded organisations act to correct misinformation? A qualitative study of pregnancy and infant health content following independent analysis

Inaccurate and misleading information remains present on 7 industry-funded charity and non-profit company websites, that had been identified for containing misinformation on the effects of alcohol on pregnancy and infant health. Analytical qualitative techniques detail how information on the websites was omitted, distorted, and/or problematically positioned to create misleading and inaccurate content.