Together against misinformation
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Misinformation 101
Do you have depression? A summative content analysis of mental health-related content on TikTok
March 23, 2025
Analysis on the top 1000 TikTok videos with the hashtag #mentalhealth finds misleading content in 33.0% of videos containing advice or information.
See This PostMisinformation 101
The algorithmic knowledge gap within and between countries: Implications for combatting misinformation
March 17, 2025
Misinformation 101
Using artificial intelligence (AI) to assess the prevalence of false or misleading health-related claims
March 15, 2025
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Do you have depression? A summative content analysis of mental health-related content on TikTok
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